Audrey R.

Lead Front-end Developer at Vanksen

Audrey R. is an experienced front-end developer currently serving as the Lead Front-end Developer at Vanksen since January 2023. Prior to this role, Audrey held the position of Senior Frontend Developer at La niche Agency from July 2020 to January 2023 and was the Lead Developer at Spade scrl from January 2017 to June 2020. Additional experience includes a freelance role as a UX Designer and Front-end Developer at BeautyDash from October 2016 to January 2017, alongside a background in web design and multimedia gained during studies at Haute École Albert Jacquard (HEAJ) from September 2012 to June 2016. Earlier professional experience includes working as an Assistant Accountant at Fiduciaire Fideos from October 2013 to July 2015. Audrey holds a CESS degree in Gestion and Photographie from INRACI and completed training as both a front-end and back-end developer at Worldskills Belgium - Cepegra in 2016.

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Brussels, Belgium

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Vanksen

Vanksen is a digital, social media marketing and advertising agency that assist renowned brands in conceiving and implementing online and offline communications concepts that are creative, innovative, different and likely to generate positive word-of-mouth (WOM).With over 80 employees in Paris, New York, Geneva and Luxembourg, Vanksen’sclients include leading global brands like ArcelorMittal, Audemars Piguet, Belambra, BIC, Bulgari, Caisse d’Epargne, Canal Plus, Citroën, Coca-Cola, Danone , Disney, ESCP Europe, Grand Optical, Guerlain, Heineken, Jean Paul Gaultier, Longines, L’Oréal, Louis Vuitton, Louvre Hotels, Nigloland, Passoa, Quiksilver, Salomon, SaraLee, SFR, Sony, The Body Shop, and VVF.Vanksen’s expertise include:- Consulting & Strategy definition: audits and benchmarking, communication strategy (digital, social media, media or global).- Creative: developing viral and 360-degree concepts.- Production: digital, viral, print, film and event-driven campaigns.- Media and activation: implementation of web 1.0 media plans (natural and sponsored brand visibility in search engines, online/offline ads) and 2.0 media plans (strategy and management for Twitter and Facebook accounts, including PR2.0+ sponsored links and video seeding on the 8,000 blogs connected via www.buzzparadise.com.- Monitoring and analysis: monitoring, management and protection of brands’ e-reputation. Analysis of online conversations about key brands and optimization of the performance of ongoing campaigns and websites.- Training: participation in over 70 conferences and seminars per year. Providing training per topic, target industry, marketing 2.0, buzz, viral marketing best practices.With over 3000 published posts and 125,000 page views per month, the agency’s blog http://www.culture-buzz.com is the biggest word-of-mouth and 360-degree campaign website in France. The blog analyzes the latest trends in blog, buzz, guerrilla, and viral marketing every week. It is available in English and in French.