Prateek Mishra

Deputy General Manager at VARUN BEVERAGES LIMITED

Prateek Mishra is an experienced quality assurance professional with a diverse background in the food and beverage industry. Currently serving as a Quality Assurance Manager at Reliance Retail since January 2025, Prateek oversees technical operations and ensures food safety compliance. Prateek also holds the position of Deputy General Manager at Varun Beverages Limited since June 2023. Prior to these roles, Prateek was a Quality Assurance Manager at Parle Agro Pvt Ltd from March 2013 to May 2023, where contributions included certification as an IRCA FSSC22000 V4 lead auditor. Previous positions include Assistant Manager at SABMiller, focused on packaging projects, and Quality Assurance Executive at PepsiCo, managing quality for carbonated soft drinks and non-carbonated beverages.

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VARUN BEVERAGES LIMITED

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• Varun Beverages Limited (“VBL” or the “Company”) is a key player in beverage industry and one of the largest franchisee of PepsiCo in the world (outside USA). • VBL has been associated with PepsiCo since the 1990s and have over two and half decades consolidated its business association with PepsiCo, increasing the number of licensed territories and sub-territories covered by the Company, producing and distributing a wider range of PepsiCo beverages, introducing various SKUs in the portfolio, and expanding the distribution network. • The Company manufactures, distributes and sells a wide range of carbonated soft drinks (CSDs), as well as a large selection of non-carbonated beverages (NCBs), including packaged drinking water sold under trademarks owned by PepsiCo. • PepsiCo CSD brands produced and sold by VBL include Pepsi, Pepsi Black, Mountain Dew, Sting, Seven-Up, Mirinda Orange, Seven-Up Nimbooz Masala Soda and Evervess. PepsiCo NCB brands produced and sold by the Company include Tropicana Slice, Tropicana Juices (100% and Delight), Seven-Up Nimbooz, Gatorade as well as packaged drinking water under the brand Aquafina. • VBL has been granted franchisees for various PepsiCo products across 27 States and 7 Union Territories in India (responsible for ~90% beverage sales volume of PepsiCo India). VBL has also been granted the franchise for the territories of Nepal, Sri Lanka, Morocco, Zambia and Zimbabwe. India is the largest market and contributed ~80% of revenues from operations (net) in Fiscal 2022. • VBL is part of the RJ Corp group, a diversified business conglomerate with interests in beverages, quick-service restaurants, ice-creams and healthcare. VBL’s Promoter and Chairman Mr. Ravi Jaipuria has an established reputation as an entrepreneur and business leader and is the only Indian to receive PepsiCo’s International Bottler of the Year award, which was awarded in 1997.


Headquarters

Gurugram, India

Employees

10,000+

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