VASS
Beatriz Gortazar is an accomplished marketing professional with extensive experience in global marketing strategy and execution. As the Global Head of Marketing at VASS from April 2023 to January 2024, Gortazar oversaw marketing efforts across international markets. Previously, Gortazar served as the Global Head of Digital Marketing, focusing on content marketing and thought leadership initiatives. At Globant from July 2020 to April 2023, Gortazar led Marketing & Communications in the EMEA region, establishing the Marketing department and driving various campaigns. Earlier roles include Regional Marketing Manager for Southern Europe at Altitude Software and event organizer for the #play14 Movement and Growth Hacking Madrid. Gortazar holds an Advanced Diploma in Digital Marketing from New York University and a Master’s degree in Marketing Management from ESIC Business & Marketing School.
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VASS
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VASS accompanies large companies in their end2end digital transformation process, developing and executing the most innovative and scalable strategies from strategy to operation.