Velera
Kellie Rotar is an experienced professional in client development and product commercialization, currently serving as the Strategic Client Development Director at Velera since August 2023. In this role, Kellie leads initiatives focused on integration management, cross-sell campaign strategies, and go-to-market readiness while managing opportunity pipelines and engaging with external partners to drive business growth. Prior experience includes various positions at Co-op Solutions from September 2013 to September 2023, including Product Commercialization Manager and Client Care Business Analyst. Kellie's earlier career includes roles at Central Macomb Community Credit Union and Extra Credit Union, showcasing a strong foundation in client services. Kellie holds a Bachelor of Business Administration from Walsh College.
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Velera
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Velera, formerly PSCU/Co-op Solutions, is the nation’s premier payments credit union service organization (CUSO) and an integrated financial technology solutions provider. With over four decades of industry experience and a commitment to service excellence and innovation, our company serves more than 4,000 financial institutions throughout North America, operating with velocity to help our clients keep pace with the rapid momentum of change and fuel growth in the new era of financial services. Velera leverages its expertise and resources on behalf of credit unions and their members, offering an end-to-end product portfolio.