Verizon
Haley Paas is an accomplished marketing executive currently serving as the Senior Vice President of Media and Creator Marketing at Verizon since August 2024. Prior experience includes leading global marketing strategy at TikTok from February 2022 to August 2024. At Carat USA, Haley held several key roles from April 2015 to March 2022, culminating as Chief Strategy Officer and overseeing strategy and innovation for Diageo and J.M. Haley's earlier career includes various positions at Procter & Gamble from June 2007 to April 2015, focusing on consumer and market knowledge across notable brands such as Gillette, Venus, Always, and Tampax. Haley holds a Bachelor of Science degree in Selling & Sales Management with a minor in Sociology from Purdue University, completed in 2007.
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Verizon
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As one of the world’s leading providers of technology, communications, information and entertainment products, Verizon is transforming the way people, businesses and things connect. Verizon is one of the world’s leading providers of communications, technology, information and entertainment products and services to consumers, businesses and government entities. With a presence around the world, they offer data, video and voice services and solutions on our networks and platforms that are designed to meet customers’ demand for mobility, reliable network connectivity, security and control. They have two reportable segments that they operate and manage as strategic business units - Verizon Consumer Group (Consumer) and Verizon Business Group (Business). The Consumer segment provides consumer-focused wireless and wireline communications services and products. Their wireless services are provided across one of the most extensive wireless networks in the United States (U.S.) under the Verizon brand and through wholesale and other arrangements. They also provide fixed wireless access (FWA) broadband through their wireless networks. Their wireline services are provided in nine states in the Mid-Atlantic and Northeastern U.S., as well as Washington D.C., over a 100% fiber-optic network through their Verizon Fios product portfolio and over a traditional copper-based network to customers who are not served by Fios. In 2021, the Consumer segment’s revenues were $95.3 billion, representing approximately 71% of Verizon’s consolidated revenues. Their Business segment provides wireless and wireline communications services and products, including data, video and conferencing services, corporate networking solutions, security and managed network services, local and long distance voice services and network access to deliver various Internet of Things (IoT) services and products. They also provide FWA broadband through our wireless networks. Verizon provides these products and services to businesses, government customers and wireless and wireline carriers across the U.S. and select products and services to customers around the world. In 2021, the Business segment's revenues were $31.0 billion, representing approximately 23% of Verizon’s consolidated revenues.