VeVe
Conrad Smith is an experienced design professional with a strong background in product design leadership and team management. Currently serving as the Product Design Lead at VeVe since June 2023, Conrad focuses on enhancing the collecting experience through innovative digital products. Previous roles include Product Design Manager at Xero, where the emphasis was on creating insight-driven experiences for small businesses, and Portfolio Design Lead at ANZ, leading a team in delivering world-class digital products. Notable experiences also include leadership positions at Trade Me, Yellow New Zealand, and 2degrees Mobile, where Conrad established design teams and implemented strategic initiatives. Education includes a Bachelor’s degree in Design from Unitec, attained in 2004.
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VeVe
Founded in 2018, VeVe was created by collectors, for collectors to bring premium licensed NFT digital collectibles to the mass market. With over 10 million NFTs sold, VeVe is the largest mobile-first digital collectibles platform and one of the top grossing Entertainment Apps in the Google Play and Apple stores. In 2024, we expanded and launched VeVe Comics to revolutionize digital comic reading and collecting. With our free reader app (iOS & Android), you can be in the heart of the story with our hand authored panel by panel guided story telling. Buy & discover digital comics, released on the same day as print, on our webstore. Utilizing both blockchain and augmented reality technologies, VeVe offers premium licensed collectibles from leading brands including Disney, Marvel, tokidoki, Ghostbusters, DC Comics, Star Wars, Back to the Future and more. VeVe’s augmented reality photo mode allows collectors to interact with every digital collectible, as well as share their collectibles through VeVe’s in-app social feed, or on external social platforms. In March 2021, VeVe committed to 100% carbon neutral NFTs and provided $7+ million in grants to environmental nonprofits to raise money for causes through NFT promotions. In addition, VeVe uses Ethereum’s layer 2 scaling protocol, Immutable X, which provides instant trade confirmation, scalability (over 9,000 trades per second), zero gas fees, and a 99.9% reduction in environmental footprint. The VeVe Digital Collectibles & VeVe Comics reader app is available on both iOS and Android.