Via Verde
Francisco Fonseca e Silva has held various product management roles in different companies, including TIMWE Group, Portugal Telecom, SIBS, and currently at Via Verde. With a background in management from Nova School of Business and Economics, Francisco has experience in product design, roadmap management, business case analysis, and sales support. As a Product Director and Group Product Manager, Francisco focuses on aligning product vision with the company's strategic goals, leading the product team from concept to launch, and monitoring KPIs for product evolution. Their previous roles include Innovation Manager and Junior Product Manager, where Francisco specialized in new technology procurement, market analysis, and competitive analysis.
Via Verde
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Via Verde was born in 1991 as an innovative technological solution that allowed drivers to pay toll charges without stopping their vehicles. Since then, with the dedication of our team and the company stakeholders, we have been enriching our range of services with several new applications for the Via Verde identifier: payments in Galp fuel stations, parking lots and McDrive establishments, as well as access control for historical sites. We have recently integrated Brisa's strategy and repositioned ourselves in the market, with more focus on people and mobility. Via Verde now travels alongside you with Viagens & Vantagens (Journeys and Advantages), a loyalty program that offers exclusive discounts and benefits for our clients. Via Verde Portugal is majority-owned by Brisa and has other shareholders including Ascendi.