Via
Nithya Sowrirajan is an accomplished Chief Product Officer at Via since September 2022, with extensive experience in product strategy and operations, particularly in technology and sustainability. Prior to this role, Nithya served as Director of Product Strategy and Operations for Google Maps, leading a team focused on innovative products that leverage geospatial insights to assist cities in climate action planning. Nithya also held leadership positions at YouTube, where as Director of Global Product Solutions, significant growth in advertising revenue was achieved through strategic product development across multiple markets. Earlier career roles include Digital Ad Director for The New York Times and Marketing Manager at GE, alongside advisory roles at Voltaiq and retrievr. Nithya holds a Master's Degree in Marketing and Advertising from the University of Denver and a Bachelor's Degree in Electrical Engineering from the University of Mumbai.
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Via
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Founded in 2012, Via pioneered the TransitTech category by using new technologies to power public mobility systems, optimizing networks of dynamic shuttles, buses, wheelchair accessible vehicles, school buses, and autonomous vehicles around the globe. Building the world’s most efficient, equitable, and sustainable transportation network for all riders — including those with limited mobility, those without smartphones, and unbanked populations — Via works with its partners to lower the cost of public transit and provide accessible options that rival the convenience of a personal car at a much reduced environmental impact.