Ida Tholcke

Senior CRM Content Production Manager at Viaplay Group

Ida Tholcke is a seasoned professional in content production and marketing with extensive experience across various roles in prominent organizations. Currently serving as Senior Content Production Manager at Viaplay Group since June 2020, responsibilities include managing automated messaging, overseeing email communications, and leading creative development for multiple markets. Previous positions include CRM & Content Marketing Consultant for Filmstaden, Campaign Manager for Customer Loyalty, and Communications Officer, where Ida was instrumental in launching loyalty programs and executing effective email marketing campaigns. Earlier career highlights include roles at Sveriges Annonsörer, focusing on marketing communications, event management, and public relations, along with experience at Warner Music Group, DETUR GROUP, and EF Education First. Ida holds a Bachelor's degree in Communication and Media Studies from Uppsala University.

Location

Stockholm, Sweden

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Viaplay Group

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Viaplay Group is a media and entertainment company that provides streaming services, TV channels, and radio station services.


Headquarters

Stockholm, Sweden

Employees

1,001-5,000

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