Felicia McCrossin

Felicia McCrossin is an experienced product leader currently serving as Head of Product at Videate and a Strategic Product Advisor at The GUIDE App. Previously, Felicia held senior product management roles at Hulu and Disney Streaming, where responsibilities included developing product roadmaps, managing stakeholder relationships across 120+ teams, and significantly improving operational efficiencies. At Walt Disney Imagineering, Felicia managed the migration of over 190 applications to AWS, enhancing operational speed and cost-effectiveness. Additional experience includes leadership roles at Youtopia Project, Dryclean Drop, and The Grammys - Recording Academy, as well as product management at Grab Games and Web GSD. Felicia holds a Bachelor's degree in Political Economies of Industrialized Societies and English, and a Master's degree in Journalism-International Political Economics from the University of California, Berkeley.