Lori Connor

Lori Connor is a seasoned marketing professional with extensive experience in content creation and project management. Currently serving as a Senior Content Marketing Manager at Vidyard since July 2020, Lori oversees the production of various marketing materials, including email communications, guides, and promotional content. Previously, in roles ranging from Content Marketing Manager to Conversion Copywriter at Vidyard, Lori has consistently demonstrated the ability to craft SEO-friendly copy that achieves high search rankings. Prior experience includes working as a Marketing Writer & Researcher at Painted Lemur Studios, where significant web traffic growth was accomplished, and various positions such as Online & Catalogue Marketing Coordinator at Sears Canada and Reporter at Town Crier. Lori holds a Bachelor of Journalism degree from Ryerson University.