Charles Mellilo

Chief Business Officer at ViewLift

Charles Mellilo is an accomplished business executive with extensive experience in various leadership roles. Currently serving as Chief Business Officer at ViewLift and a member of the Advisory Board at Shilo, Charles provides strategic guidance in content acquisition and business development. Additionally, Charles is an Adjunct Faculty member at the Preston Robert Tisch Institute for Global Sport at NYU. Previous positions include Chief Media and Marketing Officer at World Racing Group and Senior Vice President at both Endeavor and NeuLion, where the latter was integrated into Endeavor Streaming following its acquisition. Charles also held leadership roles at PNI Capital Partners, ING, and J.P. Turner & Company. Educational credentials include an MBA from Harvard Business School and a BS in Finance from the State University of New York at Old Westbury.

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ViewLift

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ViewLift is a full-service digital content distribution platform empowering media companies, sports leagues and teams, education providers, and others to monetize their content through native branded apps on major OTT devices including web, mobile, TV-connected devices, Smart TVs and gaming consoles.