The Village Bakery Group
Tracie Edwards is a seasoned professional in national account management with extensive experience across the food industry. Currently serving as National Account Manager at The Village Bakery Group since June 2021, Tracie has previously held key roles at Grupo Bimbo, Mr. Bagels, Brakes Catering Equipment, Enterprise Foods Ltd, Food Partners Group, and Gibsons Foods. Tracie has demonstrated expertise in strategic account management, leading sales growth, business development, and trade distribution strategies, managing multi-million-pound portfolios, and engaging senior-level relationships with major retail organizations. With a strong background in category management, product strategy, and customer-focused operations, Tracie has significantly contributed to the success of various companies throughout a career spanning over two decades.
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The Village Bakery Group
Based across three sites in North Wales, The Village Bakery is the producer of Breads, Pies and Morning Goods under its own 'Village Bakery' brand as well as working with larger clients to produce innovative and bespoke products under private label brands. Wales has an incredibly diverse heritage, and through our carefully designed baking processes Village Bakery strives to replicate the country's rich and distinctive culture through the traditional taste and quality of our products. Sourcing our ingredients locally and collaborating with local businesses is a key factor in our commercial ethos. Being based in North Wales, we're surrounded by some great suppliers - people who share our passion and excitement for quality, craft and taste. Benefiting from good links across Wrexham and North Wales, Village Bakery operates from purpose built, state-of-the-art facilities. From here our extensive range of bread, rolls, pies and morning goods are delivered to catering groups, local authorities, independent retailers, cafes, restaurants, hotels, mobile caterers, and convenience stores across the region. www.facebook.com/bornandbaked www.twitter.com/bornandbaked