VIOOH
Benoît Vidal is an experienced professional in the fields of data products and partnerships, currently serving as Director at VIOOH since September 2020. Prior to this, Benoît co-founded Dataveyes, a consultancy focused on Human-Data Interactions, where strategic data valorization within organizations was emphasized from September 2010 to August 2020. Benoît also held the position of Chief Digital Officer at MFG Labs from June 2010 to May 2017, where leadership contributed to transforming the company into a profitable entity shortly after its acquisition by Havas. With a background in product management at MFG, which focused on integrating mathematical research with real-world applications, Benoît has a robust foundation in software engineering, data science, and user experience. Benoît holds a Master's degree in Engineering and Management in Information and Communication Technology from HETIC, obtained between 2009 and 2011.
VIOOH
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VIOOH is a leading premium global digital out of home supply side platform. Launched in 2018 and with headquarters in London, VIOOH’s platform connects buyers and sellers in a premium marketplace, making OOH easily accessible. Led by a team of digital OOH and programmatic tech experts, VIOOH is pioneering the transformation of the OOH sector, championing its role in enhancing omni-channel digital campaigns through the use of programmatic capabilities and data. VIOOH currently trades programmatically in 19 markets, with more to follow. And in case you're wondering how we say our name? Well, it sounds like ‘view’.