Carissa Hoel

Web Account Director at VisionPoint Marketing

As an eternal optimist and brilliant collaborator, Carissa Hoel’s experience leading complex, institution-wide website projects as our Web Account Director is rivaled by few. In fact, around the office, we joke that if you added up all the nation’s higher ed website redesigns over the past several years, Carissa would have had a hand in half of them (and that’s probably only a slight exaggeration). From strategy and IA to design, development, and launch, Carissa does it all with infectious poise and quiet confidence.


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VisionPoint Marketing

VisionPoint Marketing is an integrated marketing agency that helps institutions of higher education meet their admissions, branding, and communication goals.


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