Viva.com
Audrey Laurent is a highly experienced marketing professional currently serving as Regional Marketing Manager at Viva.com since February 2023. Audrey's previous role as Head of Lead Generation for BENELUX at Worldline Global involved defining annual budgets, supervising lead generation campaigns, and managing a team of six across three countries. Additional experience includes positions as Head of Campaign Belgium and Campaign Manager at Worldline Global, where responsibilities encompassed campaign planning, execution, and client targeting. Prior roles include Account Manager positions at OgilvyOne Worldwide and Act Star, overseeing comprehensive ATL and BTL campaign management for notable clients such as Belgacom, Amnesty International, and Herta. Educational qualifications include a Certification in Digital Strategy and Marketing from CREA - OMNES Education, a Master's in Marketing Management from Ichec Brussels Management School, and a Graduat in Public Relations from EPFC.
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Viva.com
Viva.com is a leading European technology bank, delivering the future of payments, now. With presence in 24 markets, it is the payment institution with the largest footprint in Europe. Viva.com’s mission is to change the way businesses pay and get paid, offering truly unifying, yet localized, end-to-end advanced digital payments solutions and embedded banking services tailored to their needs. An advocate for a sustainable cashless economy, the Organisation delivers digital payments services across three different time zones, in 17 languages and 9 currencies, featuring over 30 payment methods. Harnessing the power of revolutionary technologies, such as the viva.com | Terminal app and Smart Checkout payment gateway, Viva.com provides an omnichannel solution, that offers seamless, conversion-boosting ways to process online and in-person transactions, streamlining business operations and enhancing the customer experience.