VML MAP
Peter Mandrup-Poulsen is a seasoned strategist currently employed at VML MAP, where responsibilities include developing data-driven and personalized marketing strategies. Previously, Peter worked as a Strategic Planner at NORD DDB CPH, focusing on major clients such as McDonald’s and Nordea, and held consulting roles at CO/PLUS and COPUS, advising C-level management on business models and brand strategy. Peter's experience spans major firms and industries, showcasing expertise in market research, brand positioning, and strategic development. An alumnus of Copenhagen Business School, Peter holds a Master's degree in International Business Communication, complemented by a background in strategy from Regent's University London.
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VML MAP
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As of January 1st, Wunderman Thompson MAP becomes VML MAP. New chapter. Same MAP Team. We are a diverse, global team representing over 55 nationalities, all bound by our passion for helping brands create personal connections with consumers. As the world leaders in Marketing Automation, Personalization, Loyalty, and CRM at scale, we partner with renowned brands across various industries. With our presence in 14 locations worldwide, we craft innovative solutions that resonate with global audiences. Our mission is simple: humanize the connection between brands and consumers through data-driven, personalized content across all channels. Leveraging our expertise in marketing automation, personalization, loyalty, and CRM, we empower clients to deliver scalable, efficient, and impactful experiences that drive measurable business success. We are headquartered in Copenhagen and have 14 fully integrated offices in North and Central America, Europe, and Asia. We work as "one team, multiple locations." Join the journey. Consulting - Data & AI - Content & Creative - Identity & 1to1 Paid media - Technology & Platform - Operating models & processes - Operations and Optimization