Alex Baro Larriba

Alex Baro Larriba is an experienced commercial strategist in the aviation industry, currently serving as the Commercial Strategic Projects Director at Volotea since April 2016. In this role, Alex leads significant commercial initiatives and project work, focusing on the alignment of departmental strategies. Previous positions at Volotea included Commercial Performance & Ancillaries Manager, Ancillary Revenue Manager, and various analytical roles, where responsibilities encompassed budgeting, forecasting, and performance analysis. Alex also contributes to academia as a Lecturer in Airline Management at ITAérea Aeronautical Business School and supervises master's dissertations. Academic credentials include an Executive Education Certificate from IESE Business School, an MSc in Air Transport Management from ITAérea, and an engineering degree in Aerospace from Universitat Politècnica de Catalunya.