Vrumona
Hester Duursema serves as the Corporate Affairs & Communication Director at Vrumona since October 2021 and has held various positions in governance and advisory roles, including memberships on the Supervisory Board of CJG Rijnmond and the Raad van Toezicht for Sinfonia Rotterdam. As the owner of Connected Leadership since February 2011, Hester provides consultancy and interim management focused on vision development and organizational behavior. Previous leadership experience includes directing Detailhandel Nederland and serving as a board member for D66. Hester holds a PhD in Economics with a focus on Organizational Leadership from Erasmus University Rotterdam, along with additional degrees in International Economics and various scientific disciplines. Continuing professional development includes a postgraduate qualification in governance from Wagner & Company.
This person is not in any teams
This person is not in any offices
Vrumona
Frisdrankproducent Vrumona richt zich sinds haar oprichting in 1945 op de productie en verkoop van frisdranken in Nederland. Vrumona produceert en verkoopt zowel eigen merken zoals Royal Club, Crystal Clear, Sourcy, Russell & Co, Butcha Kombucha en Sisi als merken in licentie, waaronder Pepsi, 7up, Rockstar en Rivella. Gedreven door haar missie “Goed en Gezond Drinken voor Iedereen”, zet Vrumona in op het gezonder maken van de frisdrankcategorie. Zo heeft Vrumona sinds 2015 het suikerpercentage van haar frisdranken jaarlijks met 5% weten te reduceren en bestaat inmiddels 64% van haar portfolio uit laag calorische dranken met minder dan 5 Kcal per 100 milliliter.