VWO
Priyanka Gupta is a skilled marketing professional with experience in digital marketing and market research. Currently serving as a Marketing Executive at both Wingify and VWO since November 2021, Priyanka has previously held roles as a Market Research Analyst at HackerEarth and as a Social Media Marketing Intern at Shudhsilver and Farmse, where contributions included creating informative content and enhancing SEO practices. Priyanka completed summer training projects at the Steel Authority of India Limited and the Defence Research and Development Organisation, focusing on water level detection and image processing, respectively. With a Bachelor of Technology in Electrical, Electronics and Communications Engineering from CV Raman Global University, Priyanka's educational foundation supports a strong technical skillset.
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VWO
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Running an A/B testing program is tricky. Whether your goal is to boost website conversion, reduce cart abandonment rate, increase customer retention, or improve user experience, there’s just so much you need to do to get things right. That’s why thousands of the world's leading enterprise Brands like WMG, Ubisoft, Qualicorp, Dominos, and more look to VWO for running and scaling their digital experimentation. VWO Experience Optimization Platform started when A/B testing or CRO was considered an option and not necessary for user experience optimization. Today, any organization with a digital presence cannot consider their marketing strategy whole if they are not testing to take into account what the end-users really want. In the last 13 years, VWO’s global customer base has scaled to include brands like Vodafone, Samsung, Toyota, and eBay. Last we checked, more than 4,500 brands across the globe had run over 600,000 experiments. VWO has grown into the world’s leading web testing and conversion optimization platform that enables growing businesses to optimize their web experience across desktop, mobile, and other devices, to deliver a unique experience. Our WYSIWYG – What You See Is What You Get – Visual Editor is thoughtfully designed for ease of experimentation. You can launch a test within minutes without any help from IT. With industry-leading 24/7 support and a 98% customer satisfaction rate, servicing a billion requests a day while ensuring 100% uptime – VWO is built for Enterprises! We take data security very seriously. Certifications, including BS and ISO, make VWO fully GDPR compliant and provide robust security by design and default. Test VWO out by signing up for a free trial of our platform @vwo.com