Wanda Group
Samuel Chen has extensive experience in brand and marketing strategies spanning over 15 years in the financial services sector. Currently serving as Head of Brand & Marketing for Online Financial Service at Dalian Wanda Group since January 2016, Samuel has successfully implemented market surveys to support business strategies. Previously, at Ping An Insurance (Group) Company of China, Samuel held various roles including Marketing Director and Project Director, where responsibilities included developing SME business plans, leading major strategic initiatives, and achieving significant sales growth. Earlier positions included Head of Marketing at Forum Media Group and Channel/Product Manager at China Unicom. Samuel holds a Bachelor of Laws (LLB) in Marketing from Wuhan University.
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Wanda Group
Dalian Wanda Group, ranked #380 on the 2017 Fortune 500 list, was established in 1988 and has developed into a conglomerate of commercial management, culture, real estate and investment. Endeavoring to become a model in corporate social responsibility, they are the only company to have received the China Charity Award 9 times. Wanda is ambitious in its vision, demanding only the highest workplace standards, and striving to create a masterpiece with each one of its projects. They are also one of China's pioneer advocates in sustainable development.