WD-40 Company
Charlène Devillard possesses extensive experience in e-commerce and digital marketing, currently serving as the Ecommerce Strategic Account Manager at WD-40 Company since January 2017, overseeing e-commerce strategy development for French and African markets. Previous roles at WD-40 include Digital Marketing Manager and Digital Marketing Coordinator for Africa & France, where responsibilities encompassed SEO management, digital communications, and website content development. Charlène's foundational career includes marketing and customer service roles at Hôtel Crowne Plaza Lyon and Toys R Us France. Educational background includes degrees in Brand Management and Digital Communication from ISCOM, as well as strategic management studies at IDRAC Business School, and language studies from multiple institutions, complemented by participation in the Humanized Growth Leadership Program at the Institute for Real Growth in 2023.
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WD-40 Company
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Founded in San Diego, California U.S.A. in 1953, WD-40 Company is a publicly traded, global sales and marketing company. The blue and yellow can with the little red top and yellow “shield” carries with it positive brand equity - the brand is memorable, easily recognizable and known for its superiority in quality and reliability to end users across 62 unique channels of trade in more than 176 countries. Our maintenance products currently make up ~90% of net sales and homecare and cleaning products ~10%. WD-40 Company's corporate headquarters and Corporate Brand Support Center are located in San Diego. Our ~500 highly engaged tribe members in our 15 offices throughout the world are caretakers of our brands and innovators of our future. Our “Why” We exist to create positive lasting memories in everything we do. We solve problems. We make things work smoothly. We create opportunities. Our “How” We create positive lasting memories by cultivating a tribal culture of learning and teaching which produces a highly engaged workforce who live our company’s values every day. Our “What” Our mission is to deliver unique, high value and easy-to-use solutions for a wide variety of maintenance needs in workshops, factories and homes. We market and distribute our brands across multiple trade channels in countries all over the world.