weRplay
Urooj I. is an experienced professional in marketing and partnerships, currently serving as a Board Member at IGDA Pakistan and holding a position as Growth & Partnerships Manager at Playdew. With a strong background in developing strategic plans and facilitating partnerships, Urooj I. has successfully managed marketing initiatives across various companies, enhancing media visibility and user acquisition. Additionally, Urooj I. has acted as an ambassador for Women in Games, promoting inclusivity in the gaming industry. Prior roles include marketing executive and game designer at The Knights Pvt Ltd, with a focus on optimizing game conversion rates and conducting market analysis. Urooj I. holds an MBA and BBA in Marketing from the National University of Sciences and Technology (NUST).
This person is not in any teams
This person is not in any offices
weRplay
3 followers
we.R.Play is a game development studio that develops casual and artsy games for Facebook, iPhone, and Android. It creates art, designs content, tests codes, and manages live-ops for titles with many of its daily active users.we.R.Play partners with various other companies, including PocketGems, Zynga, RockYou, Kiwi, Disney Interactive, Chillingo,Chimera Entertainment, Namco Bandai, Mighty Play, and more. It is also an indie game developer and its games have been downloaded over 5 million times across various platforms.Headquartered in Islamabad, Pakistan, we.R.Play was founded in 2010 by Mohsin Afzal and Waqar Azim.