Webtrends Optimize
Ben Charlesworth has a strong background in marketing and ecommerce. Ben has held various roles throughout their career, including Marketing & eCommerce Director at Webtrends Optimize and Portfolio Lead - eCommerce at Thomas Cook. Ben has also held positions as a Marketing Manager at lowcostholidays.com and UpTrips, Thomas Cook Group. Charlesworth has extensive experience in web management, web design and development, and marketing.
Ben Charlesworth attended The Brooksbank School from 1991 to 1996, during which they did not declare a specific field of study. From 1996 to 1998, they enrolled at Brooksbank Sixth Form College and studied English Language, Mathematics, and History.
This person is not in any teams
Webtrends Optimize
1 followers
Webtrends Optimize ensures businesses increase online conversions and maximise the ROI from their website & other digital assets with informed, data-driven decisions. With our platform, you can run experiments incorporating AB, Multivariate & Server-side testing, Personalisation, Social Proofing & Product Recommendations, as well as a range of other Conversion Rate Optimisation (CRO) tools. With our simple approach and market-leading technology, we enhance digital experiences and allow experimentation without restrictions, with an absolute focus on the customer at all times. Everything we do is focused on delivering a return on the client’s investment, which we continuously measure and report on. One size very rarely fits all, and that is why our ideology is built on flexibility. Everyone has different goals, objectives, and resources, and so our aim is to align with our clients and partners to determine the best approach for them. It’s why we work with both agencies or directly with clients, and why all of our testing, personalisation and experimentation tools & features are available to every one of our clients and partners, with no hidden tiers or upgrades required.