Sean Holder

General Manager : Middle East, Africa & South Asia at Weetabix

Sean Holder has extensive experience in managerial and sales roles within the FMCG and food industries. Currently serving as General Manager for Weetabix in the Middle East, Africa, and South Asia since December 2013, Holder has previously held positions such as Partner at Silver Hill Investments and CEO at Supreme Foods Group. Additional experience includes serving as Sales Director for the Middle East at Reckitt Benckiser and National Sales Manager at Mars. Early career contributions include Divisional Sales Manager at Cadburys Schweppes PLC. Sean Holder holds a B.Com. degree in Economics, Commercial Law, and Psychology from Rhodes University, completed between 1988 and 1991.

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Weetabix

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We are Weetabix. Home to the UK’s favourite breakfast cereal and muesli (Alpen), and a brilliant Drinks business. Our purpose is to help people live better lives by providing better breakfasts. We’re leading the cereal market with world class innovation, we win awards. And trophies. We created a whole new breakfast category with our Weetabix On the Go Drinks. Oh.., we also make Weetabix Minis, Weetos, Oatibix, Ready Brek, Alpen bars, and more. Bet you didn’t know that before. You do now. With all of this, we win with our customers. Home for us is in the beautiful Northamptonshire countryside, we’re less than an hour from London and Birmingham. Agile working means we can be based anywhere and get the job done. We export to over 80 countries and we’ve got businesses in other locations around the globe too. We’re ambitious. And it’s all because we give our people the freedom and support to make the big decisions. It’s what we call The Weetabix Difference, and it’ll make all the difference to your career. A family owned business until 2003, Weetabix Food Company is now a subsidiary of Post Holdings, Inc., headquartered in St. Louis, Missouri. Post Holdings, Inc is a consumer packaged goods holding company operating in center-of-the-store, foodservice, food ingredient, private label, refrigerated and active nutrition food categories. Post Holdings, Inc is listed on the New York Stock Exchange (NYSE: POST)


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