Wellmark
Tyler Hays is an experienced marketing professional with a strong background in customer acquisition, retention, and digital marketing. Currently serving as the Marketing Automation Manager at Wellmark Blue Cross and Blue Shield, Tyler has previously held key roles at Pella Corporation as a Senior Customer Acquisition & Retention Specialist and at Meredith Corporation in various positions including Senior Retention Manager, Email Manager, and Digital Marketing Manager. Tyler also gained experience as a Relationship Marketing Senior Account Executive and Account Executive at The Integer Group, and as a Marketing Specialist at Marsh & McLennan Companies, Inc. Tyler Hays holds a degree from Central College.
Wellmark
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Wellmark Blue Cross and Blue Shield and its subsidiaries provide health coverage to more than 2 million members in Iowa and South Dakota. And through the Blue Cross Blue Shield Association, Wellmark is part of a trusted national network that insures more than 100 million people. That's nearly 1/3 of all Americans.