Lindsey Spillman

Senior CRM Specialist at Wendy's

Lindsey Spillman is a seasoned marketing professional currently serving as the Senior CRM Specialist at The Wendy's Company, where leadership of a first-party loyalty squad focuses on strategy development and execution of CRM initiatives to enhance customer retention and engagement. Prior experience includes a role as Marketing Strategist for Bounteous, overseeing all phases of CRM and loyalty programs, and as Senior Digital Marketing Manager at Proclaim Advocates, effectively addressing the needs of socially conscious brands. Lindsey's career also encompasses positions in social media marketing, customer engagement, and account management with various organizations, showcasing a strong background in developing targeted marketing strategies and optimizing customer experiences. Lindsey holds a degree in Mass Communications with a focus on Political Communication from Louisiana State University.

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Wendy's

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Wendy's is an American international fast food restaurant chain founded by Dave Thomas on November 15, 1969, in Columbus, Ohio.


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