Lucy Jingchen Liu

Lucy Jingchen Liu currently serves as the Manager of International Consumer Insights at The Wendy's Company, where responsibilities include assessing new markets for entry and enhancing sales and profits for existing international restaurants through consumer insights. Prior to this role, Lucy held the position of Assistant Brand Manager at T. Marzetti Company, focusing on New York Bakery and Mamma Bella's retail business. Additional experience includes a role as Marketing Coordinator at Abbott and as a Research Assistant/Intern Dietitian at The Ohio State University Wexner Medical Center. Lucy Jingchen Liu earned a Master of Business Administration from The Ohio State University Fisher College of Business and a Bachelor of Science in Nutritional Sciences from Penn State University, complemented by a certificate in Applied Sensory and Consumer Science from UC Davis Continuing and Professional Education.