Western Union
Lisa Labatut currently serves as Head of Marketing & Digital for Northern Europe at Western Union, overseeing a team of 15 across various locations, focusing on digital business establishment and marketing strategy across France, the Nordics, and Benelux. Key achievements include consistently exceeding targets and driving double-digit business growth. Previously, Lisa held roles such as Head of Marketing for France and Benelux at Western Union, Head of Online Acquisition & Analytics at Aramisauto, Industry Manager at Google, and Responsable Acquisition Online at Bouygues Telecom, accumulating extensive experience in digital marketing, campaign optimization, and team management. Lisa holds a Master’s degree in Marketing from TBS Education and a DEUG in Economics and Management from Université du Littoral.
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Western Union
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The Western Union Company is an American financial services and communications company. Up until it discontinued the service in 2006, Western Union was the best-known U.S. company in the business of exchanging telegrams