WestJet
Rahul Choudhary is a seasoned professional with extensive experience in digital product optimization, currently serving as the Digital Product Optimization Lead at WestJet since September 2021. In this role, Rahul champions A/B testing and personalization, guides digital strategy, and manages a team focused on digital testing and optimization. As the Founder and Principal Consultant at ScapeScale Inc., Rahul specializes in conversion optimization for websites and mobile applications. Prior experience includes significant roles at IBM, where Rahul served as a product owner and conversion optimization lead, and a marketing analyst, delivering insights and driving performance improvements. Rahul holds an MBA in International Business from Amity University and has certifications in Data Analytics and web optimization methodologies.
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WestJet
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The WestJet group of companies offers scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe and to more than 175 destinations in over 20 countries through scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe and to more than 175 destinations in over 20 countries through our airline partnerships.