Whisha
Daren MacDonald, MBA, currently serves as the General Manager of Operations at Whisha, overseeing production and delivery of craft coffee to major grocery retailers in Northern California. Concurrently, Daren hosts "The Rabbit Hole" on KPCA 103.3 FM, where music is explored for its memory-evoking power. Previous experience includes a role as General Manager at chrisad, where operational efficiency and profitability were key focuses, alongside positions as Production Manager and Account Manager. Daren has also contributed to academia as an Adjunct Professor at the University of Rhode Island. Earlier career highlights include brand management at Rhode Island Natural History Survey and operational oversight in the specialty coffee sector at Tazza. Daren holds an MBA in Marketing and a B.A. in Communication Studies from the University of Rhode Island.
This person is not in any teams
Whisha
Whisha is an innovative direct store delivery coffee service that wholesales craft coffee products to physical and online grocery retailers. Whisha works with 100+ coffee roasters to service over 3,000 retail locations throughout the United States. The company provides retailers with hands on service to ensure their craft coffee inventory is cared for, fully stocked, merchandised, and freshly roasted. With Whisha, buyers have singular access to an array of hip coffee products offered at wholesale prices.