Wizards of the Coast
Avantika Tiwari is a seasoned marketing professional with extensive experience in product marketing and community engagement across prominent companies in the gaming and technology sectors. Currently serving as the Global Product Marketing Manager for Secret Lair and Magic the Gathering at Wizards of the Coast, Avantika previously held multiple marketing roles at Microsoft, where responsibilities included managing strategic partnerships and leading innovative marketing initiatives for Xbox products and Game Pass. Avantika's leadership capabilities were demonstrated during a tenure as President of University of Michigan Esports, negotiating sponsorships and organizing large-scale events. With a strong educational foundation from the University of Michigan, including a Bachelor's Degree in Marketing and Strategy, Avantika consistently drives growth and engagement in both established and community-driven projects.
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Wizards of the Coast
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Wizards of the Coast develops and publishes game-based and other entertainment products.The company offers miniature, trading card, and tabletop role-playing games. It also provides fantasy series fiction books, novels, animated TV series, movies, video games, board games, and apparel.Wizards of the Coast was founded in 1990 and isheadquartered in Renton, Washington. As of September 30, 1999, Wizards of the Coast operates as a subsidiary of Hasbro, Inc.