WK Kellogg Co
Belinda Christina is a seasoned professional in the food science and product development sector, currently serving as the Lead Product Developer at WK Kellogg Co since October 2023. Previously, Belinda contributed as a Product Developer Scientist at Kellogg Company from October 2014 to October 2023, leading various innovation and renovation projects. Academic experience includes a Master of Science in Food Chemistry from Purdue University and roles as a Graduate Student and Undergraduate Researcher, where Belinda focused on the stability of vitamin C and Listeria monocytogenes invasion mechanisms. Early career experience includes roles as a Product Developer Contractor at PepsiCo and an intern at Kellogg Company and Roquette America, Inc., where efforts were concentrated on improving product quality and nutritional content.
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WK Kellogg Co
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At WK Kellogg Co, we bring our best to everyone, every day through our trusted foods and brands. Our journey began in 1894, when our founder W.K. Kellogg reimagined the future of food with the creation of Corn Flakes, changing breakfast forever. Since then, we have embraced the same spirit of innovation and entrepreneurship in everything we do, channeling our founder’s passion and commitment to creating high quality and delicious products while fostering communities. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, and Bear Naked. With a presence in the majority of households across North America, our brands play a key role in enhancing the lives of millions of consumers every day, promoting a strong sense of physical, emotional and societal wellbeing. Our beloved brand characters, including Tony the Tiger and Toucan Sam, represent our deep connections with the consumers and communities we serve.