Wondros
Vivian (Hancock) Rodriguez is a seasoned marketing professional with extensive experience in account management and strategic direction across multiple industries, particularly in automotive marketing. Currently serving as Group Account Director at Wondros since August 2020, Vivian has previously held key positions including Senior Strategy Consultant at Creative | Strategy Consultant and Senior Direct Response Strategist at Maritz Automotive, where strategic direction for Honda and Acura was developed. With a solid background that includes leadership roles at DriveShopUSA, MXM, The Garage Team Mazda, The Kern Organization, TBWA\Chiat\Day, and Nissan North America, Vivian has consistently driven successful marketing strategies and campaigns, backed by a Bachelor's Degree in Business Administration with an emphasis in Marketing from California Polytechnic State University-San Luis Obispo.
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Wondros
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Wondros is an independent global creative agency dedicated to solving complex communications challenges that inspire action to build social movements. We help organizations - from startups and corporations to federal agencies - endure shifting landscapes, inspire meaningful action, and enable cultural growth. Current clients include Open Society Foundations, National Institutes of Health, Netflix, H&M Foundation, Nature Conservancy, Harvard Medical School, Blackstone, McCain Institute, Omidyar, ONE, IBM, Song for Charlie, UCLA, Stand Up 2 Cancer, Nike, Vanity Fair, and many more institutions and brands committed to building a better world. We exist at the edge of storytelling - the edge of what’s possible. From the very first idea on the back of a napkin, to the making and telling of a story, to the distribution of a campaign, and the analytics that help us understand how we’ve affected the problem we’re trying to solve. We craft informed strategies and narratives that bring authentic human stories to life and mobilize communities around initiatives that advocate for equity. Our team of individuals at all levels - filmmakers, digital producers, activists, creatives, researchers, teachers, scientists and strategists - and from all backgrounds are driven to address complex communications challenges with campaigns built on thoughtful narratives and a deep foundation of experiences, insights and academic rigor. Together, we maximize social impact, reach sales targets, bridge art and science, connect innovators and investors, break down complex stories and develop products. Ultimately, we are united by a mission to be of service to others.