Workstand
Ryan Atkinson has extensive experience in the bicycle industry, having worked in various roles such as President at Workstand, Harvest Retail Marketing, and Harvest Design & Marketing. With a background in brand management and retail operations, including at Trek Bicycle Corporation and Albuquerque Bicycle Center, Ryan has a strong foundation in marketing, strategic planning, and customer service. Ryan is known for their expertise in working with independent bicycle retailers and suppliers, as well as their experience in brand promotion and development.
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Workstand
Workstand is the only all-in-one commerce solution built exclusively for local bike shops. Our technology powered the ecommerce revolution for the IBD channel and is trusted by one out of four shops. With SmartEtailing, a bike shop’s website is transformed from a passive advertisement to an interactive, content-rich marketing vehicle that informs and sells to customers. SmartEtailing is committed to the success of local specialty bicycle retailers by providing tools that help them effectively compete in an evolving retail environment.