World's Greatest
Bob Ciosek has a diverse work experience in the creative industry. Bob founded and served as the CEO of World's Greatest, an emerging platform showcasing top athletes through video content. Prior to this, they were the Founder and Chief Creative Officer at Bold Studios NYC, where they invented a research tool and emphasized the importance of consumer insight in creativity. Bob also held the position of Chief Creative Officer at Whistle Sports, where they utilized their content research tool to develop and produce video series, leading the company to become the leading social engagement platform in sports. Before that, they founded and operated a creative network called Loose Federation/Bold Studios, which served as a boutique ad agency with ESPN as a major client. Bob began their career as a Creative Director Copy at various companies like BBDO, Saatchi, and DMB&B.
Bob Ciosek has a Bachelor of Arts in Communication with a focus on Advertising from Michigan State University. Bob also participated in an overseas study program at the University of London, where they studied Media.
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World's Greatest
Every two years, over a two-week span, we are riveted to the Olympic Games, inspired by the incredible feats and compelling stories of amazing athletes. Just because the games are over doesn’t mean the stories have ended. They are just beginning. From super athletic feats to human moments. Our new video content platform is of, by and for the World’s Greatest athletes and their fans. We celebrate the individuality, personality and spirit of athletes outside of sports competitions; from funny and entertaining videos to intriguing bios and documentaries to travel, food and culture content as well as how-to/training tutorials -- all featuring the World’s Greatest athletes.