Jordan Benedet

Jordan Benedet is an accomplished professional with extensive experience in digital strategy and social media operations, currently serving as SVP of Platform Operations and Head of Social at GroupM since January 2017. In this role, Jordan oversees a team of over 120 individuals supporting Fortune 1000 clients and is responsible for developing an operational framework, managing partnerships, and implementing best practices in digital media planning, execution, and measurement. Prior to GroupM, Jordan held various positions including Director of Social at Catalyst Canada, where substantial growth in services and headcount was achieved, and Manager of Social at MediaCom Canada, focusing on campaign development and strategy. Jordan's career began as a Financial Analyst at Xerox, where important cost-saving measures were identified, and has included roles at Social Media Group and Black & McDonald Limited. Jordan holds a Bachelor of Business Administration degree from Brock University.