Skyler Goldman

Associate Director Of Measurement & Analytics, Advanced TV at WPP Media

Skyler Goldman is an experienced professional in measurement and analytics, currently serving as the Associate Director of Measurement & Analytics for Advanced TV at GroupM since January 2024. Prior to this role, Skyler held positions at Warner Bros. Discovery as Manager of Corporate Research from May 2019 to January 2024, and at Viacom as a Multiplatform Sr. Research Analyst and Research Analyst from June 2016 to May 2019. Earlier experience includes roles at Condé Nast, L'Oréal, and MG Communications, with foundational work as a Sales Strategy Intern at QVC and a Civil Division Intern at the U.S. Attorney's Office. Skyler earned a Bachelor of Arts in English Language and Literature from the University of Delaware in 2013.

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WPP Media

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Media is changing. So are we. We are WPP's global media collective, built for the AI era. We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.


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