WPP
Billy Heany is an accomplished SEO and digital marketing professional with extensive experience in optimizing web presence and driving growth for global brands. Currently serving as Associate Director of SEO at WPP (Wavemaker), Billy provides insights on search AI and leverages AI systems to enhance workflows. Previous roles include Organic Search Manager at Wavemaker, where Billy advanced performance for renowned clients like Chevron and IKEA across diverse markets, and Marketing Manager at HigherEducation.com, focusing on multi-domain SEO and inbound marketing strategies. Billy's foundational experience includes roles at Microsoft-Bing and Paula's Choice Skincare, showcasing a strong background in SEM, PPC, and data analytics. Billy holds a B.B.A. in Marketing and Communication from Western Washington University.
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WPP
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WPP plc is a British multinational advertising and public relations company with its main management office in London, England, and its executive office in Dublin, Ireland.