X-Ingredient
Merel van Kessel is an experienced project manager and producer at X-Ingredient, where responsibilities include communication strategy across various media formats such as video, campaigns, live streams, and digital experiences, since July 2016. Prior roles include account executive and video producer, as well as copywriter, involving copywriting, AV production, and strategy. Merel's academic background includes a master’s thesis on location-based advertising from Radboud University, complemented by practical experiences in marketing and communication roles at various organizations, including Silletti and Hooymans Pigeons. Merel holds a masterclass in Online Marketing and has completed significant studies in Communication Science and Applied Sciences.
This person is not in any teams
X-Ingredient
Is your communication future-proof? You never know what tomorrow will bring. But one thing is sure: communication has been the leading role in the exponentially changing world we live in. So, you need to be prepared. X-ingredient is a communication agency that thrives through innovation. Continuous development in technology, media use, and messages is our primary distinguisher. We take pride in our ability to surprise and are a step ahead in every campaign we design. We combine creative ideas with technical innovations. Whether it’s AR, VR, interactive demos, gamification, high-end video productions, marketing automation, and online digital events; everything you might need to be ready for the future is in our portfolio. For multinationals in the high-tech industry, we are key partners when it comes to visualizing complex products, services, ideas, or prospect and client engagement. Think of virtual exhibitions where live events are combined with interactive 3D product introductions. Or digital twins and AR to showcase new digital developments for the automotive industries. Another sector specialism you can find at X-ingredient is the Food market. Whether it’s consumer activation, trade marketing, virtual shopping simulations, or B2B-marketing automation, we put all our efforts into successful, smart campaigns that will wow your clients and help you flourish. Contact us for a tailored presentation where we can show what we can do for you.