Felix Cheng

Felix Cheng has extensive experience in brand and creative strategy, currently serving as the Head of Brand & Creative Strategy for Greater China at Company X since December 2019. Prior to this role, Felix worked as a Group Creative Director at Grey Group from August 2018 to June 2019, and as a Senior Communications Consultant at IDEO from August 2015 to July 2018. Earlier in the career, Felix held the position of Associate Creative Director at AKQA from 2011 to 2014, Senior Copywriter at J. Walter Thompson Worldwide from 2007 to 2011, and Copywriter at Grey Group from 2004 to 2006.