Xplora BG
Lora Andonova is a seasoned Digital Project Manager at Xplora BG, overseeing end-to-end project management and collaborating with teams to deliver high-quality digital projects. In parallel, Lora serves as the Coordinator of Volunteers at Give a Book, mentoring children in orphanages and managing volunteer initiatives. Previous roles include School Manager at Logiscool Bulgaria, where Lora optimized educational workflows, and Educational and Administrative Coordinator at Software University, responsible for planning educational processes for children. Lora's educational background includes multiple master's degrees in Communication and IT in Education and Sports Journalism, alongside a bachelor's degree in Pedagogy from Sofia University St. Kliment Ohridski.
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Xplora BG
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The most important part in communication is knowing who you talk to. We stay open minded and continue to think for digital marketing as talking to real people, that is why we call it Human Digital. Every behavior is a source of insight. Every behavior is a signal. We can build upon these nature behaviors and trends so that we integrate any communication, campaign or tactic to the overall strategy. There is a constant loop of insight that we can relate to strategy and ROI. And it is our job to make digital human - human, as it is intended for humans - human, as it is easily understood for our clients - human, as we are passionate about interactions and mutual success We specialise in: 1. Performance marketing 2. Content development 3. Website development 4. Consultancy 5. Social engagement 6. Digital assets Follow the journey of the superhuman team at #xplorabg