Xplora BG
Sonya Vasileva is a skilled marketing professional with extensive experience in social performance marketing, digital marketing, and project management. Currently serving as a Social Performance Marketing Expert at Xplora BG since March 2022, Sonya has previously held roles as a Marketing and Advertising Specialist at OLA Taste of Med and a Social Media Specialist at BeShared. Earlier in the career, Sonya worked at StudioWeb.BG in various capacities, including Digital Marketing Specialist, IT Project Manager, and Sales and Marketing Manager. Additionally, Sonya has experience as an Assistant Accountant at Antoniya Papazova. Educationally, Sonya holds a Master’s degree in International Project Management from the University of National and World Economy, complemented by a Bachelor’s degree in Computer Technology/Computer Systems Technology from the Technical University of Varna, alongside digital marketing training at SoftUni Digital.
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Xplora BG
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The most important part in communication is knowing who you talk to. We stay open minded and continue to think for digital marketing as talking to real people, that is why we call it Human Digital. Every behavior is a source of insight. Every behavior is a signal. We can build upon these nature behaviors and trends so that we integrate any communication, campaign or tactic to the overall strategy. There is a constant loop of insight that we can relate to strategy and ROI. And it is our job to make digital human - human, as it is intended for humans - human, as it is easily understood for our clients - human, as we are passionate about interactions and mutual success We specialise in: 1. Performance marketing 2. Content development 3. Website development 4. Consultancy 5. Social engagement 6. Digital assets Follow the journey of the superhuman team at #xplorabg