Yaqeen Institute
Nida K. currently serves as the Creative Director at both Yaqeen Institute and Lucent Creative Inc. since July 2017 and has been a Professor of Design and Typography at George Brown College since April 2016. Nida has experience teaching a range of courses including Typography, Adobe InDesign, Graphic Design, and Web Design, among others, and also held a position as a Professor of Typography at Max the Mutt College of Animation, Art & Design until September 2023. In addition, Nida was a featured speaker at the 2019 SXSW Conference, presenting on the topic of combating Islamophobia through design and marketing. Previous roles include Art Director at the Heart and Stroke Foundation and Senior Graphic and Web Designer at Wolfson Bell Associates. Nida's educational background includes a Master of Arts in Graphic Design from Falmouth University, an Advanced Diploma in Graphic Design from George Brown College, and a BSc.(Hons) in Print Design.
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Yaqeen Institute
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Islam has a centuries long tradition of inspiring its adherents to contribute to humanity based on conviction in its tenets. Previous generations of Muslims were on the forefront of contributing to medicine, philosophy, architecture, and governance among other areas. We are an institute aiming to rekindle this tradition. Constant negative portrayals of Islam have put Muslims in a defensive position in which they constantly have to justify their convictions, while fighting off the natural doubts and insecurities that arise in such a climate. As such, young Muslims should be intellectually equipped and spiritually anchored in a way that empowers them to deal with the onslaught of doubt-inducing claims routinely leveled against Islam. We aim to actively participate in the current day discourse touching on all topics that are related to establishing conviction in the hearts and minds of young Muslims. The institute aims to be the trusted source regarding these topics by generating well researched Islamic content that is then distilled through various formats including articles, infographics, animations, videos, and cutting edge app technology. This content is then carefully assembled into curricula that can be used by various educators and community leaders to help anchor young Muslims in their faith, and produce thoughtful societal contribution. The Institute is a non-profit research initiative that will make all of its content free and accessible. This will allow everyone looking for answers, and those tasked with giving answers, to always have a comprehensive resource readily available to them. We believe that telling our own story is the only way to counter the narrative that has been forced upon our community.