YASA
Andy North is a skilled engineering and management professional with extensive experience in the automotive and defense sectors. Currently serving as Key Account Manager at YASA since March 2022, Andy previously held various leadership roles at Ricardo from March 2010 to March 2022, including Market Head for Defence and Program Manager for EV Battery Development. Prior positions include Lead Engineer at General Dynamics UK, where responsibilities included overseeing vehicle systems, and Head of Engineering at BAE Systems Land Systems Pinzgauer, focusing on high mobility military vehicles. Andy began a career at TWR Engineering, serving as Principal Engineer and leading projects for major automotive brands. Academic qualifications include a Master of Science in Management of Technology and a Bachelor of Engineering in Mechanical Engineering, both from the University of Plymouth.
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YASA
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YASA was founded on the principle that small, light electric motors would play a growing role in meeting both the strict emissions targets being set globally in a wide range of industries and the requirement for greater efficiency through electrification.The Company was incorporated in 2009 based on a unique patented motor technology invented bythe Company’s founder and CTO Dr Tim Woolmer whilst studying for his DPhil at Oxford University. The unique YASA motor technology is ideal for a range of mobile applications such as hydraulics replacement, power generation, traction and propulsion and hybridisation. YASA Motors manufactures a range of standard electric motors and generators based on our unique motor topology at our factory and Company Headquarters in Abingdon, Oxfordshire. The YASA-750, YASA-250 and YASA-400 products have been designed to be integrated into customers’ products in a range of markets and industries with minimal application engineering. In addition to our standard products, YASA has a design and development team dedicated to making bespoke motors for customers for medium-high volume applications.