Amrita Singh

Amrita Singh is an experienced marketing professional with a strong background in product management and consumer insights. Currently serving as Marketing Manager at YES BANK since December 2019, Amrita specializes in developing program features for rural customers, managing marketing campaigns, and leading consumer research initiatives. Previously, Amrita worked at Mahindra and Mahindra Limited as Product Launch Manager, where responsibilities included new product launches and digital lead management. An earlier role as a consultant for a startup involved branding initiatives and market entry strategies. Amrita's career also includes engineering positions at SpiceJet Limited and Indigo Airlines, where quality assurance and regulatory compliance were emphasized. Amrita holds an MBA in Marketing from SPJIMR and a Bachelor's degree in Aeronautics from Singhania University.