Mara de Sabbata

Mara De Sabbata has extensive experience in digital marketing, currently serving as the Head of Digital Marketing at YOOX NET-A-PORTER GROUP since October 2016. Previous roles at the same company include Digital Marketing Manager and Web Marketing Team Leader at THE OUTNET. Prior experience includes a position as Web Marketing Specialist at Max Mara Fashion Group, where Mara managed PPC campaigns and coordinated external agencies. Other roles include Junior Account at Retail Italia Srl, where project management for digital gift cards was a key responsibility, as well as a Marketing Assistant at Stefanel, focusing on CRM and promotional activities. Mara began the career in sales and stockroom management in various retail positions. Education includes a Master’s Degree in Fashion Direction from Milano Fashion Institute and Business Economics degrees from Università degli Studi di Udine.