Betsy Wills

Betsy Wills is an accomplished marketing and branding professional with extensive experience in the financial services and education sectors. Currently serving as the Director of Marketing and Branding at Diversified Trust since September 2015, Betsy oversees the firm’s branding and marketing initiatives. Betsy is also a member of 100 Coaches and has authored the upcoming book "Your Hidden Genius," set to release on January 21, 2025. As the founder of YouScience, LLC, Betsy aims to empower individuals in their post-secondary education and career paths through aptitude-based profiles. Previous roles include Director of Marketing and Investor Relations at Courage Capital Management and President of InSight Partners, where Betsy developed training programs and career development curriculums. Betsy earned a Master’s degree in Human Resource Development and a Bachelor’s degree in English/Fine Arts from Vanderbilt University.