The Product Development Team at YouView TV Ltd. is responsible for designing and enhancing user-centric features that make television viewing more intuitive and enjoyable. This multidisciplinary team, comprising product designers, researchers, and managers, collaborates to innovate product solutions, conduct UX research, and ensure that every design aligns with customer needs and company goals. Their work is pivotal in shaping the future of smart TV experiences, ensuring that users can access their favorite content seamlessly.