YT Industries
Jimmy Astleford is an experienced marketing professional specializing in the skateboarding sector with a robust background in brand strategy, content management, and event planning. Currently serving as the Senior Marketing Manager for North America at YT Industries since August 2022, Jimmy previously held various leadership roles at DC Shoes, including Global Marketing Director and Global Marketing Manager for Skateboarding, where responsibilities encompassed global tour planning, social media strategy, athlete management, and contract negotiations. With skills in videography, editing, and production, Jimmy has effectively managed skate teams and executed marketing strategies that enhance brand presence across global markets. Education includes attendance at Palomar College from 2006 to 2007.
This person is not in any offices
YT Industries
1 followers
Founded in 2008 by Markus Flossman, YT was born from the desire to give talented riders access to competitive dirt jump bikes - a journey that has seen us emerge as a driving force in the world of gravity MTB. We now lead the way at the forefront of the sport, employing more than 200 talented people around the globe. The secret to our success? High-quality products, fair prices, and a team of world-class riders who strive for progression. Standing for Young Talent, YT reflects our founder's approach to life: youth is a state of mind. No matter your age, it is never too late to try something new. We love what we do, and we leave conventions behind. We shout out to all who want to reach their full potential, free their restraints and LIVE UNCAGED.”